Imax
Conquering Outer Space
Digital
IMAX launched a promotional campaign for their new film "A beautiful planet" at the popular festival SXSW in Austin, Texas. On location, they had a green room set up with multiple cameras shooting still images. Later, the images got converted into an animation and were uploaded to a server. We worked with the team at Incite on the front-end platform. Our task was to develop and code the user facing side of the project. The biggest challenge was the actual event being live, which meant that absolutely nothing could go wrong. On the day of the event, we maintained the live launch and fixed little issues while users where enjoying the experience. Hundreds of videos were shot, downloaded and sent to the email addresses of happy and excited visitors.